An insight into the development of Adamley’s new range of screen printed Irish linen pocket squares.
It’s been five decades in the making – Adamley’s efforts to handprint Irish linen through a traditional technique of dyeing and discharge processes – a journey that has proved to be quite a struggle, with various technical and environmental issues standing in the way.
The objective was simple: the face and reverse of the fabric had to be identical in shade and design detail, the environment not compromised and the handle to be exceptional. Through a great deal of passion, and painstaking research, the team have managed to bring their idea to life.
The challenges we faced
Operating through the Covid-19 pandemic brought great challenges for many businesses, and Adamley was no exception.
One of the key factors of navigating through these difficult months, has been the commitment and innovation of the individuals who form the core of the business. We’re a close-knit team and, in a number of cases, generations of the same family work and have worked to strengthen the company, still powering on, three centuries after Macclesfield became renowned for silk production.
In addition to stretching themselves to the limit, the group decided to focus their attention into developing new products. Following the success of our recent hand-printed Madder collection, the team went to considerable lengths to create something that is not already on the market and would offer a new form of inspiration. Locally produced, with strong commendations for its sustainability and unique handle and finish, screen printed linen struck us as the perfect candidate for a summer collection.
The idea behind the collection
Our hometown of Macclesfield sits not overly distant from the Irish Sea, so integrating the finest Irish linen into our production seemed a natural way to expand and diversify our already extensive range of premium fabrics.
With this collection, we wanted to reflect the great vibrancy of our ground dyes and enthuse them with rich hues. Our new linen offer ranges from plain fabrics for ties and scarves to perfectly hand rolled pocket squares featuring both classic and modern designs.
We are incredibly proud of the time, energy, and dedication that our team have poured into creating this new product. Iridescent and wonderful, Adamley’s latest range hopes to inject some much-needed colour and cheer back into the world.
